Each seller on Amazon has their own unique Seller/Merchant ID.

This guide will show you how Repricer.com can target these sellers using their Merchant IDs with different strategies


Before you start 

 
  • You’ll need a Repricer.com account. To find out more about how to create one, click here.

     


01 Exclude specific Sellers

To exclude specific sellers in your Repricing Rules, simply follow the instructions below:
 
  1. Click on Repricing Rules on the left-hand side of the screen.

  2. Select the Repricing Rule you wish to exclude sellers in.

  3. Select Advanced options.

  4. Add the Merchant/Seller IDs in the Exclude Specific Merchants field.

  5. When adding multiple merchants to the list, put each merchant ID on a new line​.

Note: This option is added to your entire repricing strategy which means it will apply to all of your Competitor rules and your Default rule. To fill this in it can be found within your repricing strategy in the advanced options as shown below.

Pro Tip: If you would like to exclude Amazon, you can do this by ticking the Exclude Amazon option on the same page.

02 Target Individually

Alternatively, you can add Merchant Exceptions to your individual competitor rule to target them individually. There are three options you can choose within this field;

Include all: this is the default setting and will apply the rule you are making to every competitor.

Include the following: entering merchants on this setting will include only the specific merchants you have listed.

Ignore the following: merchants listed in this setting will not be included when this rule is being applied.

  1. Click on Repricing Rules on the left-hand side of the screen.

  2. Select the Repricing Rule you wish to exclude sellers in.

  3. Select Competitor Rules and +Add Competitor Rule.

  4. Scroll down to the Include and Exclude section of the Competitor Rule.

  5. When adding multiple merchants to the list, put each merchant ID on a new line​.

If you would like to learn more about Competitor Rules, click here.


03 How do I find a merchant ID?

The quickest and easiest way to find the merchant/seller ID of your top 10 competitors is to use the Competitors tab. 

  1. Click on Competitors on the left-hand side of the screen.

  2. Scroll down to the All Competitors section

  3. Hover on the Open in a new window symbol.

  4. This competitor's Seller ID will be displayed after the code ?seller= at the bottom of the screen.

If you would like to learn more about the Competitors tab, click here.

If your competitor seller is not found here you can then go to their store. There in their URL you will see something like the following.

The merchant ID is the 14 unit code (made up of both numbers and letters) beginning with A, at the end of the link. It will also be found after ?seller= in the URL.


Further Readings

 

If you want to learn more about the advanced filtering options in Repricer.com, click here. 

Interested in finding out more about saving time with bulk actions in Repricer.com? Click here.